Description A Legacy for Life Heritage Store Clean & Polish Teeth For a Sparkling Smile Freshen Breath Dental Care for Teeth & Gums With Natural Ingredients Vegan Eco-Friendly Cruelty-Free Suitable for Diabetics and Children Dental Care for Teeth & Gums Discover the natural cleansing power of activated charcoal in a refreshing tooth whitening paste for your entire family. Non-abrasive charcoal helps to absorb odor and brush away strains and biofilm on tooth enamel to reveal a sparkling smile. Suggested Use Brush your teeth twice daily or after each meal. Do not swallow. Other Ingredients Calcium carbonate, sorbitol, water, activated charcoal, xylitol, glycerin, silica, sodium lauroyl glucomate, carrageenan, mentha piperita (peppermint) oil, potassium sorbate. Fluoride free, sulfate free, gluten free, paraben free, no artificial colors, flavors or sweeteners.